DMD Pharmaceuticals is one of the leading (and original) suppliers of pharmaceutical products. Their products can be found in convenience stores, gas stations, pharmacies, etc. across the US. DMD is one of MarcoSolo Design’s first clients and is still with them 7 years later. MSD creatively designs packaging and promotional materials with the end user in mind. A lot of time and thought goes into font size and color, keeping in mind we only have a few seconds to capture the customer as they are walking through the store. The Energy and Dietary Supplement market is very competitive and full of a lot of players with all different types of packaging and strategies. We try to keep the overall brand look similar amongst the products when they are packaged in different containers – blister card, packet, box, pill bottle, liquid bottle, etc.
MSD also creates promotional materials that range from sales sheets to full brochures to trade show displays and much more. We go to the DMD offices often and meet one-on-one with the owner and his team to go over what the next campaign will be and what materials they need to effectively sell and promote the product. One of the favorite promo items we have done is a dump bin for three PEPTIME products. The dump bin sits on the counter of a retail store with a fold down opening full of product for customers. The graphics are large and explanatory of what the product is and what it does. It has been well received and a big hit!
